As a seasoned marketing professional, I've found that keeping a log of all of my marketing campaigns is an incredibly useful tool. You too will discover the benefits of Marketing Campaign Logging. There are several benefits to keeping a log of all of your marketing campaigns: It helps you track...
Signal Flare v3.0
One of our most prised values is respecting your privacy and protecting it as best we can. Previous versions of Signal Flare left the smallest hints of your internet footprints in a traceable form on our servers. We didn't ever inspect, track, analyse or preserve this information about how you...
Journaling With Signal Flare
And now we get to the point: What's with all this nonsense about Stoic Marketing? In this period there was a culture of what could be called personal writing: taking notes on the reading, conversations, and reflections that one hears or engages in oneself; keeping kinds of notebooks on important...
Four Stoic Virtues
A centuries old philosophy holds true in the modern age: Stoicism remains a useful tool for living a good life. When you keep in mind the four stoic virtues in your everyday actions you'll find peace and meaning during your short time on this earth. These virtues do require a stoic to contemplate...
A Stoic Marketing Campaign
A few weeks back we announced our next experiment in Marketing In Public. It's now time to dig into the details of Stoic Marketing and share some results. https://twitter.com/signalflare_app/status/1465304284929478656?s=20 https://twitter.com/signalflare_app/status/1465305040462258184?s=20...
Signal Flare v2.0
Months of hard work and we are now running Signal Flare v2.0. A major upgrade with all the features you've been asking for. Let me tell you all about it. Perhaps the most sought after feature is the ability to color code your annotations. It's an obvious upgrade to the tool, we were happy to use...
Marketing In Public
It has never been easier to start a company and it has never been harder to make it successful. We hear stories about the Great Resignation and how everyone and their brother is starting their own business. I'm a member of this cohort and I've quickly realized it's far harder than it looks. This...
The Secret to Great Copy
In the content marketing battle for viewers quality over quantity wins the day. This is particularly true when you don't have user generated content (UGC). Your content needs to both stand out and be engaging. Today's search engines are honing in on searcher intent and your rankings are a...
90 Days of Signal Flare and It’s Time To Get Serious About Marketing
The good news is that it's never been easier to measure your online marketing. The bad news is that it's never been harder to understand what parts of your marketing plan is working. The data we are collecting with Google Analytics, Mixpanel, or Amplitude gives us a bunch of charts. These charts...
Let your analytics tell your story
Do you harbor resentment toward your analytics? Are you afraid to show other people your results? Are you feeling anxious or shameful when you think about your metrics? Take comfort, you are not alone. This is not your fault. It's going to be okay. We have a plan. The problem with web...