In the content marketing battle for viewers quality over quantity wins the day. This is particularly true when you don’t have user generated content (UGC). Your content needs to both stand out and be engaging. Today’s search engines are honing in on...
The good news is that it’s never been easier to measure your online marketing. The bad news is that it’s never been harder to understand what parts of your marketing plan is working. The data we are collecting with Google Analytics, Mixpanel, or Amplitude...
Do you harbor resentment toward your analytics? Are you afraid to show other people your results? Are you feeling anxious or shameful when you think about your metrics? Take comfort, you are not alone. This is not your fault. It’s going to be okay. We have a...
